February 25-27, 2020

Tues Feb 25          Wed Feb 26          Thur Feb 27          Welcome Reception

Wed Feb 26

Wed Feb 26 - 2:30 pm - 3:30 pm

Beyond Borders: Festival innovation that drives in more audiences and brings in more support

Festivals must innovate to remain relevant and continue to draw audiences.  SING! The Toronto Vocal Arts Festival has expanded not only in length (from three days to 10 days) but also beyond the standard music festival model to innovate and inspire through unique programming that reaches into disparate communities, both general and music.

Key pillars are:

a) Innovation across communities:  reaching out to people who are adjacent or part of a larger context to your initial style.  SING! began with presenting contemporary a cappella but has expanded to include barbershop, jazz, world music, classical music, and live looping. 

b) Innovation across disciplines:  producing program that pairs music with other art forms, including dance, film, visual arts, and technology

c) Innovation across borders:  reaching beyond the core community (SING! Toronto Festival in Toronto) to partner with international festivals in the UK and Italy, as well as produce festivals under the SING! brand in Nanaimo (BC), Edinburgh (Scotland), Mexico, and four cities in Texas, creating opportunities for Canadian artists to be showcased nationally and internationally.

Through this type of innovation, festivals can expand their audience base and attract a broader spectrum of sponsors and donors.

Three KEY Learning Outcomes:

1. Manageable and simple strategies for expansion that do not require significant investment

2.  Understanding and motivating festival artists to be partners in the festival growth and expansion

3.  Ideas for expansion beyond borders

Location: Vaughan East
John-Michael Erlendson

SING! The Toronto Vocal Arts Festival
Patti Jannetta
SING! The Toronto Vocal Arts Festival
Wed Feb 26 - 3:45 pm - 4:45 pm

Surviving Innovation: How to Prepare For It (and maybe even enjoy it)

Does the thought of innovation excite you? Or does the word cause you to break out in a cold sweat? Regardless of how you feel about bringing innovation into your events, we'll be exploring why those feelings are so valid and how we can best prepare for adopting innovation into our events and festivals.

Three KEY Learning Outcomes:

1. What's the big deal? Reasons your team is afraid of innovation
2. Is it really worth it? Reasons you should give innovation a chance
3. Innovation Survival Guide: Tips and strategies for adopting innovation and not crying your way through it

Location: Vaughan East
Liam Squires

Tandem Park
Wed Feb 26 - 3:45 pm - 4:45 pm

Managing A Volunteer Army - How to work with people's unique skills to enhance your next event!

Imagine an event where the connection between attendees, committee members, vendors, and staff was seamlessly executed, to the delight of everyone involved. That is the result of a ‘volunteer army’ who’s at peak performance! But, to paraphrase Marcus Buckingham, “You not only need to get the right people on your bus, but you also need to get them in the right seats, too!” This workshop will help any leader or organization better align the needs of your event with the unique abilities of the volunteers involved, designing your team into a well-oiled machine.

Three KEY Learning Outcomes:

1. Understand the unique abilities that each volunteer brings to the table.

2. Strategies to align the needs of your event/festival to the strengths of your volunteers.

3. Connecting volunteers with purpose, for a positive experience and outcome for all

Location: Vaughan West
Andrea Johnston

The Centre for Applied Human Dynamics
Katie Pergau
The Centre for Applied Human Dynamics







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